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Trump says deal done with China — TikTok gets a lifeline, but it’s turning into something else entirely. ByteDance will lose control over TikTok’s U.S. side. It’ll be run by Americans. Storage, servers, moderation — all moving stateside. Law that forced ByteDance to sell is pushed back to December 16, to finish the setup.
They’re talking Oracle, Silver Lake — U.S. investors who will manage most of the U.S. version. ByteDance may stay on paper, maybe with licensing rights, but its power will be cut down a lot. The feed you see, and how your data is handled — all that will be under U.S. rules. Trump said he wants a “sovereign TikTok” — one that answers to U.S. law, not China.
TikTok started as ByteDance’s global gamble. They bought Musical.ly around 2017, then rolled everything into TikTok. It blew up fast. Many Americans loved it, creators found fame. But Washington worried. Data flow, algorithms, who can influence what shows up in your feed — all became questions.
Back in 2020, Trump already tried to force a sale or ban. Courts pushed back. Biden’s administration stuck to oversight and laws instead of outright blocks. In 2024, Congress passed a law saying ByteDance has to divest or else. That’s what pushed ByteDance into this deal.
What really changes
This isn’t ByteDance just tweaking structure. It means:
Reduced access; subject to U.S. audit and scrutiny
Product Identity
Global, uniform app experience
Possible divergence: “U.S. TikTok” vs “Global TikTok”
Public Trust
Low among U.S. lawmakers, mixed public sentiment
Likely to improve if deal is enforced transparently
What still isn’t clear
How much of ByteDance stays involved behind the scenes? If they still hold decision power somewhere, the change is cosmetic.
What happens to creators? If the algorithm shifts too much, people may leave or stop posting the same stuff.
Legal oversight: Congress, courts, regulators will watch closely. Any slip-up may invite lawsuits.
This is no fanboy move. It’s political, technical, legal. If it works, TikTok U.S. will be a different beast. If it doesn’t, it’ll still be TikTok — just under more pressure.
TikTok’s Road to This Point — A Short History
2012 – ByteDance is founded Zhang Yiming starts ByteDance in Beijing. The company first builds a news app, Toutiao, powered by a recommendation algorithm — the same core idea that will later run TikTok.
2016 – Douyin launches in China ByteDance releases Douyin, a short-video app for the Chinese market. Fast edits, vertical video, algorithm-first. It quickly becomes a hit.
2017 – Musical.ly enters the picture ByteDance acquires Musical.ly, a lip-sync app popular with teens in the U.S. and Europe, for about $1 billion. It gives them a user base and a bridge into the West.
2018 – TikTok goes global Musical.ly and Douyin’s international version are merged and rebranded as TikTok. Douyin stays in China with its own content rules. TikTok begins its climb outside Asia.
2019–2020 – The explosion TikTok becomes the most downloaded app globally. Massive adoption in the U.S. Celebrities, influencers, politicians all jump in. By mid-2020, Washington starts asking questions.
2020 – Trump targets TikTok Citing national security risks, Trump signs an executive order demanding ByteDance divest TikTok or face a ban. Oracle and Walmart get involved in a failed deal. Legal challenges stall enforcement.
2021–2023 – Regulatory limbo Under Biden, pressure doesn’t go away. Investigations continue. TikTok tries to ease tensions by moving some data to Oracle servers in the U.S., but it’s not enough.
2024 – The law changes Congress passes a law requiring ByteDance to sell its U.S. TikTok assets or shut down operations. The deadline: early 2025.
2025 – The new deal Trump, back in office, signs off on a new agreement: American investors will take over U.S. TikTok operations. The transition begins. ByteDance is sidelined.